818 Tequila crosses into beauty with Salt & Stone. Amber & Agave is the first move, a limited drop built for Coachella season and the chemistry of getting ready with friends.
818 Tequila crosses into beauty with Salt & Stone. Amber & Agave is the first move, a limited drop built for Coachella season and the chemistry of getting ready with friends.
March 24, 2026
On March 23, 2026, 818 Tequila announced Amber & Agave, a limited body care collaboration with Salt & Stone. The drop includes a $38 Mini Trio Set (deodorant, body wash, body mist) and a $49 candle, launching on Salt & Stone’s site and arriving on Sephora.com on April 10.
818 launched in 2021 as a lifestyle-first spirits brand, built around social moments and a very specific kind of California ease. This collaboration keeps that DNA intact, then translates it into something more intimate than a drink: a fragrance that clings to wrists, collarbones, hoodies, and memory. Jenner described the concept as rooted in getting ready with friends and mixing cocktails, that sweet stretch of time when the night still feels full of possibility.
Amber & Agave arrives with two clear entry points.
It’s a smart edit for a first beauty step: small enough to travel, priced for impulse, cohesive enough to build a signature.
Amber & Agave draws inspiration from 818 Tequila Añejo, built in a structure that moves from crisp to plush: vetiver and añejo tequila up top, dark plum and agave at the heart, and a base of vanilla, amber, and white musk. The result reads unisex, sunlit, and softly addictive, the kind of fragrance that feels like a glow rather than a shout.
The roll-out is engineered around festival gravity. Salt & Stone teases the site launch for Thursday, March 26, while Sephora.com follows on April 10, aligning the drop with the cultural heat of Coachella week. That same day, 818 Outpost returns in Indio, California, an invite-only 21+ activation running 1–6 PM PT. This year’s theme leans into Googie architecture and Space Age retrofuturism, turning brand presence into a designed world rather than a simple sponsor moment.
March 23, 2026 marks a clean category pivot for Kendall Jenner’s 818 Tequila: from what you drink to what you wear. Amber & Agave works because it treats beauty as extension, not costume, and it understands the modern consumer truth that scent is the quickest way to turn a moment into a mood.
