Bugatti Unveils The La Maison Pur Sang Veyron 20 Years

Launched at 2020 Paris Rétromobile Show, the La Maison Pur Sang program has consistently distinguished itself through its ability to ensure the authenticity of the vehicles. On August 20, Bugatti’s heritage division continued to present a stunning, restored model: the La Maison Pur Sang Veyron 20 Years.

The Veyron was the model that revitalized Bugatti, helping the brand become one of the most renowned automotive marques in existence today. With the La Maison Pur Sang Veyron 20 Years - a renewed model - the division not only restored the vehicle but also elevated it to a new level in terms of both its interior and exterior. Featuring on this edition’s surface is a color combination never before seen on the Veyron, including ‘Rouge Rembrandt’ - the Tourbillon’s newly developed hue and ‘Petrol Blue’ - the Chiron’s signature shade. The model's refined elegance is further highlighted by the new 3D mesh detailing in the air intakes and the staggered-size Machiavelli wheels.

If the exterior is impressive, the interior of the La Maison Pur Sang Veyron 20 Years is equally awe-inspiring. The cabin is upholstered in neutral-toned Magnolia leather, while the steering wheel and gear selector are adorned with the meticulously handcrafted ‘Mocassin’ stitching. Besides, the center console features a Côte de Genève finish inspired by the precision of high-end watchmaking, showcasing a remarkable engineering achievement by Bugatti. Through the harmonious blend of colors and meticulous attention to every detail - from the inside out - the team has created a a Maison Pur Sang Veyron 20 Years that is both bold and elegant, reflecting the owner’s individual vision.

“The Veyron is a legend of automotive history that continues to be cherished, and in the hands of La Maison Pur Sang’s specialists, evolves with the same level of passion that first brought it to life,” said Luigi Galli, Specialist Heritage and Certification at Bugatti. Thus, the La Maison Pur Sang Veyron 20 Years represents the continuation of a legacy, demonstrating the heritage division capabilities in preserving, restoring, refining, and - notably - reimagining a Bugatti with a fresh identity.